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How To Get Started With Writing a Winning Business Case for the Cloud
Ruchir Sanghavi

How To Get Started With Writing a Winning Business Case for the Cloud

You’ve done the research, you’ve seen all the data, and you know beyond doubt that your organisation needs to invest in the cloud. But budgets are limited, stakeholders are varied, and it’s down to you to do all the hard work of convincing your company that the investment will reap rewards and returns.


Many organisations fail to communicate the full benefits of the cloud to a range of stakeholders, which means cloud projects often fail at the very first hurdle: the business case.


A compelling business case can help good ideas see the light of day, so to optimise your chances of buy-in, it should:

  • Be comprehensive—make sure it’s data-driven, research-backed and takes into account the 360 impact on the business across every function and department as well as customers
  • Cater to all audiences—the type of language, level of detail or even format may need to differ depending on the stakeholder
  • Address the current moment—what’s the business and industry context and why does it matter now?
  • Solve a problem—focus on the problem/opportunity statement and how the solution addresses it
  • Clearly articulate the value proposition of the cloud and how it can help your  organisation achieve its business objectives

Our eBook, How To Make a Winning Business Case for the Cloud takes a comprehensive look at what your business case needs to do, and how to pull together all the vital research that will make it stand out.

Read the eBook and then use our editable PDF to help you get started with your business case.

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